The GOP doesn't seem to have realized that the cluetrain manifesto (http://www.cluetrain.com/) applies to politics as much as to business.
Meghan McCain is exactly right when she says "Republicans using Twitter and Facebook isn't going to miraculously make people think we're cool again" . There's a kind of cargo cult mentality around using these technologies that misses the point. The point is to engage in a real human conversation with people - online technologies like Facebook are only valuable to the extent that they facilitate that conversation.
Read the Article at HuffingtonPost
